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8 Innovative Techniques for Creative Brainstorming Sessions

8 Innovative Techniques for Creative Brainstorming Sessions

Creativity and brainstorming play pivotal roles in finding innovative solutions to various challenges and driving progress in numerous fields. Whether it’s generating new product ideas, solving complex problems, or fostering collaboration, the ability to tap into the collective creativity of a group is invaluable. In this blog, we will delve into eight innovative techniques that can supercharge your brainstorming sessions. These techniques aim to break away from conventional thinking and open up new avenues for generating fresh ideas and insights. By exploring these approaches, you’ll be better equipped to facilitate more productive and creative brainstorming sessions that lead to meaningful outcomes.

01-Mind Mapping and Visual Thinking

  • Mind mapping is a visual brainstorming technique that involves creating a visual representation of ideas and concepts.
  • It starts with a central idea or problem statement and branches out into related subtopics and ideas in a non-linear fashion.
  • Mind mapping promotes associative thinking, allowing for connections between seemingly unrelated ideas.
  • Participants can use mind mapping software or traditional pen and paper during brainstorming sessions.
  • Visual thinking tools such as color-coding, images, and icons can enhance the clarity and impact of mind maps.
  • Mind mapping and visual thinking encourage exploring ideas in an organic and interconnected way, leading to innovative solutions and fresh perspectives.

02-Reverse Brainstorming

  • Reverse brainstorming is a creative problem-solving technique that involves looking for ways to cause or exacerbate a problem rather than solving it.
  • This technique encourages participants to think in the opposite direction and consider actions or ideas that would lead to the problem instead of solving it.
  • To conduct a reverse brainstorming session, start by identifying the problem or challenge you want to address.
  • Then, ask participants to generate ideas on how to worsen or create the problem deliberately.
  • After generating these reverse ideas, switch to a traditional brainstorming session to find innovative solutions by considering the opposite of the reverse ideas.
  • Reverse brainstorming helps teams break free from conventional thinking patterns and uncover unique solutions to challenges.

03-Random Stimulus Method

  • The random stimulus method involves introducing unrelated or unexpected elements into a brainstorming session to spark creativity.
  • This technique can be as simple as using random words, images, or objects as prompts to stimulate new ideas.
  • For example, you might choose a random word from a dictionary or pick a random image from a magazine and ask participants to connect it to the problem or topic at hand.
  • Random stimulus can also be applied digitally using tools that generate random words, images, or concepts.
  • By introducing these unexpected elements, participants are encouraged to make unique associations and think outside the box, leading to innovative solutions.

04-SCAMPER Technique

  • The SCAMPER technique is an acronym that stands for Substitute, Combine, Adapt, Modify, Put to Another Use, Eliminate, and Reverse. It’s a creative thinking framework designed to stimulate idea generation by encouraging participants to approach a problem from various angles.
  • Each component of SCAMPER represents a different way to manipulate or think about a concept, product, or idea. For example, “S” stands for Substitute, where participants consider replacing one element with another, “C” stands for Combine, encouraging the merging of different ideas, and so on.
  • In a brainstorming session, participants can apply the SCAMPER technique to explore possibilities and generate innovative solutions by systematically going through each of the seven components.
  • The SCAMPER framework helps break down mental barriers and encourages out-of-the-box thinking, making it a valuable tool for creative brainstorming sessions.


  • Rolestorming is an innovative brainstorming technique that involves participants adopting different roles or personas to generate creative ideas. It encourages thinking from multiple perspectives and can be particularly useful for problem-solving and idea generation.
  • During a rolestorming session, participants take on roles unrelated to their own and brainstorm ideas from the perspective of those roles. For example, someone might pretend to be a famous inventor, a historical figure, or even an inanimate object.
  • Rolestorming helps break down mental barriers by encouraging participants to step outside their usual thought patterns and consider unconventional viewpoints.
  • Effective implementation of rolestorming involves setting clear guidelines, selecting relevant roles, and providing a comfortable environment for participants to embrace their roles and engage in imaginative thinking.

06-The Six Thinking Hats

  • The Six Thinking Hats is a creative problem-solving technique developed by Edward de Bono. It involves participants wearing metaphorical hats, each representing a different thinking style or perspective. This method helps teams explore issues comprehensively and creatively.
  • In this approach, participants switch between six “hats,” each with a distinct focus: the White Hat for facts and information, the Red Hat for emotions and intuition, the Black Hat for critical and cautious thinking, the Yellow Hat for optimism and positive thinking, the Green Hat for creativity and new ideas, and the Blue Hat for process control and organizing the thinking process.
  • Using the Six Thinking Hats technique, teams can systematically analyze problems, generate ideas, and make decisions by considering multiple angles and viewpoints. It encourages balanced thinking and minimizes bias.
  • Facilitators can guide participants through the Six Thinking Hats process, ensuring that each thinking style is explored thoroughly. This technique is valuable for brainstorming, problem-solving, and decision-making sessions.

07-Storyboarding and Prototyping:

  • Storyboarding and prototyping are innovative techniques that bring a visual and tangible dimension to brainstorming sessions.
  • Storyboarding involves creating a series of visual sketches or illustrations to narrate a concept, idea, or process. It helps participants visualize and communicate ideas more effectively, making brainstorming sessions more engaging and productive.
  • Prototyping, on the other hand, involves building a physical or digital model or representation of an idea or solution. This hands-on approach allows teams to test and refine concepts, fostering creativity and problem-solving.
  • During brainstorming sessions, facilitators can encourage participants to use storyboarding and prototyping to convey their ideas. This technique can lead to a deeper exploration of concepts and a better understanding of their feasibility.
  • By integrating visual elements and physical models, teams can enhance their brainstorming process, uncovering innovative solutions and creative approaches to problems.

08-Online Collaborative Tools

  • In today’s digital age, online collaborative tools have become essential for virtual brainstorming sessions.
  • These tools provide a platform for teams to brainstorm, ideate, and collaborate in real-time, regardless of their physical locations.
  • Examples of effective online collaborative tools include video conferencing platforms like Zoom and Microsoft Teams, virtual whiteboards such as Miro and MURAL, and document collaboration tools like Google Docs. Huddles includes all these features, try for free now!
  • These platforms offer features like live chat, real-time editing, and digital sticky notes, making it easy for participants to contribute their ideas and engage in discussions.
  • When conducting virtual brainstorming sessions, facilitators can recommend the use of these online tools to maximize creativity and innovation, ensuring that distance does not hinder the generation of creative solutions.


From mind mapping and reverse brainstorming to the SCAMPER method and rolestorming, there are numerous creative approaches to problem-solving. Additionally, concepts like the Six Thinking Hats, storyboarding, and online collaborative tools have transformed traditional brainstorming into dynamic and effective processes. By implementing these techniques, you can inspire fresh ideas, encourage creative thinking, and enhance the overall productivity of your brainstorming sessions. So, don’t hesitate to experiment with these methods and witness the positive impact they can have on your team’s creative endeavors.

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